The 2025 Subaru Love Promise Customer and Community Commitment Award

We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our customers, our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Customer and Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.


What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is Hendrick Subaru Southpoint dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Paws4Ever
PTA Thrift Shop, Chapel Hill/Carrboro Public School Foundation
United Way of the Greater Triangle, Chapel Hill/Carrboro Meals on Wheels, Habitat for Humanity of Orange County, Compass Center for Women and Families, Chapel Hill Senior Center
Family House at UNC Hospitals, UNC Lineberger Comprehensive Cancer Center, Duke Cancer Institute, Duke Cancer Patient Support

Did Hendrick Subaru Southpoint go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
Love Promise Stories from Hendrick Subaru Southpoint
Subaru and Hendrick Subaru Southpoint believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Hendrick Subaru Southpoint Teams Up to Support Local Community - Nate R
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Chapel Hill, this is a harsh reality. Helping others strengthens communities, which is why Hendrick Subaru Southpoint is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Hendrick Subaru Southpoint have helped nearly 900,000 children and adults in urgent need. On 02/18/2025, Hendrick Subaru Southpoint donated 120 shoes/socks to United Way of the Greater Triangle. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Boys & Girls Clubs of Durham and Orange Counties + Hendrick Subaru Southpoint - Regina L
We extend our sincere gratitude to Hendrick Subaru Southpoint for generously donating sneakers, socks, and water bottles to our Club members. Your staff's genuine enthusiasm for the cause and their desire to enrich our youth’s lives was evident. Hendrick Subaru staff patiently helped each Club member size their foot and pick their favorite color. Our Club members were so grateful and excited. Many Club members changed into their new sneakers immediately and showed them off throughout the day! Thank you, again, Hendrick for making such a profound impact on our youth!
Subaru Gives Back with United Way - Hannah P
It is always such a joy to work with the Hendrick Subaru team. For the past two years, we have been collaborating to give winter coats, shoes and socks to local kids and teens through the Boys & Girls Club of Durham and Orange Counties. Since the beginning of our partnership, we've been able to gift 200+ kids with warm winter coats and shiny new sneakers that have instilled confidence, joy, and empowerment across age groups.
Hendrick Subaru AdoptAClassroom.org Grants Make a Difference for Chapel Hill-Carrboro Teachers - Sarah B
Thank you Hendrick Subaru for supporting teachers and for supporting the Chapel Hill-Carrboro City Schools! Through a grant from Hendrick Subaru Southpoint, in partnership with AdoptAClassroom.org and The Chapel Hill-Carrboro Public School Foundation, six different teachers from the Chapel Hill-Carrboro schools (CHCCS) were each awarded $500 in school supplies. The six teachers, who were also awarded Teaching Chair positions through The Chapel Hill-Carrboro Public School Foundation were able to go to AdoptAClassroom.org and individually select supplies relevant to their classroom needs. Ms. Harris, at Rashkis Elementary, used the funds to purchase flexible seating for her students to help them stay focused, engaged and comfortable while they learn. One student said, “We really like the seats for when you want to move a little and have the wiggles.” Teachers spend, on average, over $700 out of pocket on classroom supplies, and this unique opportunity from Hendrick Subaru helps 6 amazing teachers offset these costs. A biomedical teacher at East Chapel Hill High School was able to order suture kits for her students while a physical education teacher at Phillips Middle School was able to order much needed sports equipment for her classes. We can’t thank Hendrick Subaru enough for their support of CHCCS’s wonderful teachers!
MAKING A DIFFERENCE DURING HURRICANE HELENE - Dee-Dee W
Giving back to the community and to others in need is above and beyond what Hendrick Subaru Southpoint is about. They loaded my 2025 Outback with bottled water as I did not have any due to the storm, what a humble and touching heartfelt gesture to do during this difficult time in horrible storm. Sincerely Nick
Share the Love- Hendrick Subaru Southpoint helps PJ find a home! - Whitney Z
When Paws4ever brought PJ in our care, he had already been in shelters for 8 months waiting for a home. Soon after coming into our care, we found out PJ had heartworms, a serious condition that needed immediate treatment. Thanks to the support of Hendrick Subaru Southpoint through their Share the Love program, we were able to pull PJ from the overcrowded shelter he was at and bring him to Paws4ever, treat his heartworm condition, waive his adoption fee and give him all the time he needed to find his new home. We were thrilled to announce that after 9 months in our care, PJ found a home! The two photos show his "before"- when he first came into our care skinny, full of heartworms and nervous around new people as well as "after"- healthy, average weight, friendly and with his super excited new parents! He was so excited to head home that he jumped right in the car before we could even take a family photo. Thank you, Subaru, for making this happy ending possible for PJ and hundreds of other pets this year!
Eno River State Park Festival - Poonam N
On Thursday, July 4th and Saturday, July 6th Hendrick Subaru Southpoint sponsored the 45th Annual EnoFest at West Point on the Eno City Park in Durham. We're proud supporters of the Eno River Association in conserving our community's natural resources. Our team enjoyed music and art while learning about conservation efforts in the Eno River basin. While there, we displayed a New 2025 Forester and a Solterra to give people a closer look. Our sponsorship reflects our commitment to environmental preservation through initiatives like Subaru Loves the Earth. Your presence helps sustain this vital cause and celebrates our shared dedication to protecting the environment. Hendrick Subaru Southpoint proudly sponsors the Festival for the Eno as part of our commitment to environmental preservation through the Subaru Loves the Earth initiative.
Paws4ever Donor Appreciation Event at Subaru Southpoint - Poonam N
On Friday, June 21st, we hosted the team from Paws4Ever to honor their incredible donors. We also celebrated our donation of funds raised through Subaru’s Share the Love program. We raised $24,967 for Paws4Ever to support their efforts in adoption, training, education & care. For the past 9 years, we have partnered with Paws4Ever through our Subaru Loves Pets initiative, and we are so proud to be a part of this important work. The funds we have raised will be put towards the much-needed renovations to their adoption center later this year. Together we are making a “paws-itive” impact!
Leukemia & Lymphoma Society Blanket Delivery - Kim C
On June 12th, the LLS North Carolina-Virginia Region visited The Caring Center at Duke Cancer Center. A large team of Hendrick Subaru Southpoint employees met us at the hospital with many boxes of blankets. We got to meet a few nurses and doctors from the Cancer Center who welcomed us with appreciation and gratitude for the blankets. They have patients who look forward to this delivery every year. Our team was able to hand deliver a blanket to a young adult patient who was leaving after her treatment. She was so grateful for the blanket and really appreciated the thought behind this program. This program continues to make our patients smile!
Boys & Girls Clubs of Durham and Orange Counties + Hendrick Southpoint Partnership - Elizabeth K
We extend our sincere gratitude to Hendrick Southpoint for generously donating winter coats for our Club members. Your staff's genuine enthusiasm for the cause and their desire to enrich our youth’s lives was evident. They patiently helped each member pick out their favorite colors and designs. One of our members expressed heartfelt thanks, sharing how a woman from Hendrick Southpoint ensured she chose the right size coat to last through next winter, sparing her mom the need to purchase a new one. Thank you, again, Hendrick for making such a profound impact on our youth!
Did Hendrick Subaru Southpoint go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.